Pokémon Go! has become such a hit that it will be talked about for years to come. It has become the most popular game in the world overnight. App Store and in the next few weeks after its release, it demolished one record after another. In recent weeks it seems that the bubble around the game slowly it squishes, but her titles and records no one will take her anymore. The success of Pokemon Go! resonated across the gaming business, and the latest to respond to it is Sony. According to the executive director, the company will also start focusing on mobile devices.
This is a rather significant statement, as Sony has been working primarily on its own platforms up until this point. Whether it was the Playstation and its generations, or the handheld PSP and PS Vita, Sony has always preferred its own gaming devices. However, the success of Pokémon Go! has influenced the thinking of the company's senior management, and they are now reconsidering their approach to the entire mobile platform. Sony CEO, Kazuo Hirai, in an interview with Financial Times said that the company is preparing to enter the mobile gaming market. The mobile gaming segment is growing more and more, and companies will try to take advantage of it as much as possible. Although Hirai adds that the main motivation is the technological possibilities, the use of augmented reality and so on, the primary reason will be profitability. So it seems that the mobile division, which the company opened in the spring of this year, already has a lot of work to do.
Source: Play
