Apple has its main autumn theme this year Keynote is already behind us, but it is probably far from finished with introducing new hardware for this year. According to the latest information from reporter Mark Gurman from BloombergWe should circle Tuesday, October 13th in our calendars, when Apple will present several new products focused primarily on the smart home. But will they really organize another classic Keynote, is very uncertain at the moment. And personally I wouldn't be surprised at all ifonec solved everything with just press releases or a few short videos.
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The date of October 13th was already suggested a few days ago by journalist John Gruber from Daring Fireball, who speculated that it would Apple could organize a meeting for selected journalists on this very day and present them, among other things, iPhone Duo to reviews. Just a few days later, the same date was mentioned by Mark Gurman, according to whom Apple On October 13th, he will present the long-awaited Home Hub, second generation HomeOn the floor mini and a new one Apple TV 4K. The combination of both pieces of information therefore immediately sparked speculation about another autumn presentation. Applu. Gurman did not say, however, whether it would be a full-fledged Keynote, a shorter presentation, or just a series of press releases. Gruber, however, made it clear that if HomePad will introduce, Apple He will definitely want to present it to the public as a completely new product.
Personally, I wouldn't bet on it at all. Apple He has already shown several times in the past that even the introduction of an important new product line does not automatically mean that he needs to organize KeynoteA beautiful example is the first AirPods Pro, which Apple in October 2019, simply introduced it via a press release. An even more striking example is AirPods Max as the first headset Apple headphones, which was a completely new product category with a price tag significantly exceeding classic AirPods. But they don't even care nestIt was important for them to Apple arranged Keynote, and the revelation therefore took place only through a press release.
In addition, compared to these products, in my opinion, a smart home is for Apple still a relatively marginal part of its product portfolio. The new HomeThe pad may be very important in the long term and together with the new generation Siri is to form the basis of a significantly more ambitious smart home ecosystem, HomeUnder mini ani Apple TV but are the products not comparable in importance to, for example, iPhonem, MacBookem or Apple WatchBoth are expected to retain the current design, with the main changes expected to take place inside in the form of more powerful chips and support for the new Siri.
On the other hand, just HomeThe pad may be the reason why Apple After all, he could have chosen something more than a simple press release. This will be a completely new product, which according to Gurman he wants to Apple to build its next big push into the smart home. The device is expected to feature a roughly 6-inch display, a FaceTime camera, speakers, widgety, control HomeKitand especially the new one Siri with AI features. Apple might want to explain to potential customers in a little more detail what the device is actually for and why they should want it at home.
But that doesn't necessarily mean hourly. Keynote z Apple Park. I would rather bet on a shorter pre-recorded video supplemented with press releases or a closed meeting for the media, which would also fit well with Gruber's information about the handover iPhone Duo reviewers.
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Anyway, the date of October 13th is starting to look very interesting, and since Gurman is now mentioning it, it's definitely worth remembering. But automatically making it the next date Apple Keynote would be premature. History clearly shows that Apple has no problem introducing completely new and important products without much fanfare. And if you once managed with a press release for the first AirPods Pro whether AirPods Max, can easily repeat a similar scenario with its new generation of smart home products. ProSo what are we going to talk about, just look at minirecently updated HomeUnder mini a Apple TV would be quite boring even if he arrived next to them HomePav.
