Standard iPhone 17 maintained its position as the world's best-selling smartphone in the second quarter of 2026. According to the latest data from the analytical company Counterpoint Research, it is followed by premium models with a 6% share of global sales iPhone 17 Pro Max a iPhone 17 Pro, which took second and third place.
The entire top ten best-selling phones are now entirely controlled by companies Apple and Samsung. These two brands together accounted for 26% of global sales, a year-on-year increase of two percentage points. AppThis success was largely due to growth in markets outside its usual strongholds. It thrived in India, Japan, Africa and the Middle East, with sales almost doubling in South Korea. In addition, customers can easily purchase premium models with advantageous purchase programs and financing options.ancing.
He also made it into the top ten iPhone 17e. Thanks to a recent hardware revision that brought MagSafe technology and more basic storage for the same price, it took a solid seventh place. The top 10 is then closed in last place by the older iPhone 16.
The most successful model of the rival Samsung became the flagship Galaxy S26 Ultra in fourth place. This is the first time ever that this most expensive representative of the South Korean brand has surpassed all other Android phones in sales in the second quarter.
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Both giants achieved these sales successes in a market that fell by 11% overall. Analysts from Counterpoint Research attribute this decline to the ongoing shortage of components and overall price increases. Customers are increasingly focusing on the premium segment and manufacturers are logically focusing their resources on the most profitable models.
Right. Hat.
ProAfter a long, long, long time, it was a step forward at a reasonable price, decent design and equipment did their job.