Company Apple continues to maintain its leading position in the wearable electronics market. This is mainly due to its product line of wireless headphones. According to the latest data from IDC, companies Apple managed to sell a respectable 23,7 million headphones of the series during the second quarter of this year AirPods and Beats.
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The total number of devices sold from the category of wearable electronics - i.e. headphones together with smart watches Apple Watch – is estimated by IDC to be around 29,4 million units. During the second quarter of last year, Appmanaged to sell an estimated 23,5 million devices from the wearable electronics category, which is a significant increase. The company Apple currently boasts a 34,2% share of the wearable electronics market. Smartwatches and fitness bands fared slightly worse than the headphone category, with the segment down by about a third, according to the IDC report. When Apple Watch the mass closing of brick-and-mortars is largely to blame Apple Stores in connection with measures related to the COVID-19 pandemic. While smart watches and bracelets accounted for 46,8% of all devices sold in the "smartwatch" category in the second quarter of last year,Wearables”, in the same quarter of this year it was 39,2%. The wearable electronics market is dominated by, in addition to AppHuawei and Xiaomi.
