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U2 is the band he's with Apple a very good relationship, which the company also witnessed last year, when Apple he gave everyone a present in the form of a Songs of Innocence album, but for which Apple instead of thank you letters, he got a bunch of negative reactions from his customers (which is probably why you are Apple he said he won't give us anything for free anymore, not even for Christmas). However, the company is now collaborating with U2 again on their new music video Song for Someone. And it's not just any video clip: Apple in fact, he shot a video clip for virtual reality! This may be one of the first real signs that may indicate the company's future plans. Some time ago, the company was looking for people who have expertise in the world of virtual reality, and there was also speculation that they were working on something that could one day bear a name Apple VR.

Apple as well as earlier under the baton Apple Music shot an exclusive 360-degree video of The Hills remixed by The Weeknd. The video itself begins in an empty hall in Toronto, where Bono is in front of you and the other members of the band are gradually added. The video will then be broadcast to other corners of the world where you can see fans singing along with U2. In cooperation with Vrse, virtual reality was also available directly on the bus for the first time Apple Music, who stood outside London's O2 Arena, where U2 were performing this weekend. The company also made the clip available using the Vrse pre app iOS and Android. Chris Milk, CEO of Vrse, even confirmed that in an interview with Wired Apple he is also working on other videos for virtual reality. One of them even has a post-apocalyptic action film created in collaboration with the band Muse.

U2 Virtual Reality

*Source: Wired ; Cult of Mac

 

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