Apple during the MTV VMAs on Sunday night, he unveiled a two-part ad for Apple Music, featuring singer The Weeknd. The singer posted the pair of ads on his YouTube channel today. Both videos are exactly one minute long and show The Weekend using Apple Music, Beats 1 radio and the social network Connect. At the end of the second video then Apple notes that thanks Apple Music You get access to an unlimited library of songs for just $9,99 per month.
Apple chose the singer The Weeknd quite deliberately, as he is one of the most played artists on Beats 1 in recent times. The Weeknd is definitely very popular and Applu goes to reach as many of his fans as possible, who will start Apple Music use. At the beginning of this month, the company launched a new advertising campaign with the aim of raising the visibility of Apple Music and also began presenting giant posters in major cities inviting people to its streaming music service
https://www.youtube.com/watch?v=Im4g6hWflFo
https://www.youtube.com/watch?v=MujYVGWEJaw
*source: macrumors
