Apple introduces new tools for developers that will simplify the management and marketing of their applications in App StoreThe main new features include the ability to submit additional items for approval separately, expanding the number of custom product pages, and supporting offer codes for all types of purchases.
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Developers can now independently submit for approval, for example, In-App Eventwith, new features Game Center (achievements, rankings, challenges) or updates that resolve critical bugs, even if another version of the application is already awaiting approval.
More product pages andonec promo codes
Apple increased the limit of custom product pages to up to 70 simultaneously active variant. Each page can contain specific images, videos, and descriptions aimed at a different segment of users. These pages can now be assigned keywords, allowing them to appear in search results instead of the app's home page.
Another significant change is the extension of offer code support to all types of In-App Purchase – including consumable, one-time, and non-renewable subscriptions. Previously, these codes were limited to renewable subscriptions only.
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Apple also announced that from March 26, 2026, it will no longer be possible to create new promo codes for In-App purchases. Existing ones remain valid until expiration. Promo codes for free downloads of the entire app will remain, however. The news will provide developers with greater flexibility and new options to promote and manage their apps more effectively.
