Company Apple last month announced a new advertising format for App Store, which gives developers even more options for promoting their apps to iPhone and iPad users. The company said the new ads in the Today tab of the store iOS App Store will be visible to users in July and are already showing up for users on iPhone.
Progive advertising space in App Store not from the side Applu is new, but the new format appears directly on the Today tab, which is the first tab a user sees after opening the store. "Today tab advertising can show your app in a prominent place on the store's homepage App Store," he explains Apple to developers, adding, "The new format will be simplified to an app icon, its title, and a subtitle."
Gallery
Because this new ad format is simpler and doesn't include screenshots or detailed information, according to the company, Apple getting consent to run ads in this slot easier. By clicking on the ad, the user will be taken to their own product page with graphics submitted by the advertiser. Apple of course they have to approve the icon, title and subtitle.
You might be interested in
For example, apps with an icon or name deemed “violent, offensive, sexually explicit, or otherwise inappropriate” cannot be featured in these ads. Another aspect is that the new ad format is only available on iPhones with iOS 16.4 or later and we can't find it on the iPad yet.
Ad format on the Today tab in App Store he first debuted last year. Apple expanded the ad space and product pages of apps, which over time proved to be quite controversial as gambling and casino ads appeared alongside legitimate offers from developers. In response to criticism, the company Apple stopped showing ads of this type in these slots. More details about ads in App Store can be found on the company's website Apple.
ok