Company Apple announced last month that its hardware engineer Dan Riccio would be moved to a new position to focus fully on a then-unspecified “new project.” Mark Gurman of the agency Bloomberg today said in a statement that Riccio will work in the area of developing devices for virtual and augmented reality.
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The shift in Dan Ricci's career could be compared in a way to the move he made last year. Phil SchillerBoth of these high-ranking employees left their senior positions, but they moved into areas that required special supervision. In Schiller's case, it was the area of App Storu and PR, in the case of Riccio it is the already mentioned development of devices for augmented and virtual reality. Thanks to this strategy, Applu manages to keep key executives involved in the running of the company. About the fact that Apple is going to come with its own AR / VR headset, has been talked about for a long time. In recent months, however, these speculations have become more and more concrete, and some interesting details have become public. Apple had to deal with certain difficulties in this area, and that is why he promises a significant improvement and a move forward under Riccio's supervision.
According to reports so far, the company should come up with more products of this type. We are talking about typical virtual reality glasses, such as those we know from the workshops of HTC, Oculus or Vive, as well as augmented reality glasses in the style of Google Glasses. Last week, The Information server reported that the price of the first headset from the company's workshop Apple should be around $3000, and the device should be equipped with a dozen cameras, two 8K displays, interchangeable straps, and eye-tracking technology.
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