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Italy is known as a country of good wine, quality gastronomy, world-famous fashion and car brands and, it seems, recently also as a country of multi-million fines for Apple. The American technology giant has been fined in the southern European country for the second time in the past few years, this time due to misleading advertising. There will be a misstep Apple cost a whole 10 million euro, which translates to over a quarter of a billion crowns.

The Italian antitrust authority granted Applu a hefty fine due to its misleading marketing materials, with which the company promoted a range of devices from iPhone 8 to iPhone 8 Plus, via iPhone XR, iPhone XS and iPhone XS Max until iPhone 11 iPhone 11 for a iPhone 11 Pro MaxThe American company claimed that all of these smartphones were water resistant to depths of 1 to 4 meters for up to 30 minutes, depending on the model. However, these claims did not please the Italian authorities – Apple in them, he forgets to state that they are true only under specific conditions corresponding to a laboratory environment rather than normal use.

However, one more factor contributed to the amount of the fine - namely the warranty conditions, which Apple for these smartphones. The company automatically rejects claims for water-damaged devices, which, however, is also quite problematic, according to the authority, given that it lists water resistance as one of its main advantages. Practices AppIn any case, this is not the first time that Italian authorities have targeted lu, in 2018 the company received also a fine of 10 million euro, for intentionally slowing down their iPhones as part of an update iOS 10.2.1.

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