Before the very beginning of the conference Apple he always shows a video that somehow starts his whole show. It's always a short shot, but it's very well made and certainly has a lot of effort behind it. Apple this will set the audience on the right note, then the CEO of the company will arrive Tim Cook and the apple festival begins. This year was no different.
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Before starting today WWDC Apple he opted for a short black and white video in black and white, somehow depicting people working at night on their Apple computers. From the accompanying track Jackand White I Guess I Should Go To Sleep makes you feel at ease and calm.
https://www.youtube.com/watch?v=fa5p19APgd8&feature=youtu.be&fbclid=IwAR2-Jqm4NGbR1Rk8fVAsMwY4RwDG3pxj4C0HmqP9XNE_URH2S2N3cE8bjO8
Although the people work at night, the video ends with them smiling, apparently from a job well done. At the end, the inscription appears: While the world sleeps, you dreams. Welcome to WWDC.
