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Have you ever noticed that when Apple introduces some new products, especially iPhones, is the time almost always set to 9:41? If not, believe me, many other people have noticed and this regular curiosity has become the subject of fan research. This year's introduction of the iPhone 7 was perfect, as the vast majority of promo photos contained iPhone, which shows the time 9:41. So what is hidden behind this number? It is more or less certain that this is not a coincidence, on the contrary. This time is set that way on purpose.

The whole story dates back to 2007, when in January a director of an interesting company presented a really interesting phone. A mobile phone that completely changed everything that happened in the field of mobile phones after that. He was that company Apple and the director was Steve Jobs. First iPhone presented to the world at 9:42. And other presentations followed, which were also held at 9:42. Whether it was the next generation of iPhones, or other products. Until 2010, when Steve Jobs introduced the new iPad.

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But he was a bit too quick and introduced it a minute early, at 9:41 a.m. Since then, all new iPads, iPhones, and Macs have been introduced at this time. And since then, this time has also been shown on all official PR images. Appyou.

This information was confirmed by Scott Forestall himself from Applu. Every presentation where we introduce a new product is planned literally to the minute. We design the entire presentation so that the new product is introduced after 40 minutes of the presentation. When the new product appears on the screen, we want it to have the same amount of time on it as the people in the audience have on their watches.

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They are the only exception Apple Watch, which 9:41 never showed. In their case, it was always 10:09, which is also no coincidence. This time again, it is an unwritten convention of marketing photos of all classic watches that have been following it for a very long time. The time 10:09 is perfectly symmetrical on the analog dial (although it is usually 10:10, which would Apple Watch it looked strange) and at the same time it does not disturb the brand that is located in the dial. Apple Watch although they don't have a dial with a brand, they still don't want to break tradition.

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Source: iDropNews

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