Almost 1,5 million users already visit websites involved in NetMonitor research from tablets, with a million of them coming from the Czech Republic. Users surfing the Internet via tablets most often visited news websites (170 thousand users), portal homepages and tabloid magazines (148 and 147 thousand RUs) in August.
In August 2015, more than 6,4 million Czech users visited participating websites from computers, and they made 5,6 billion page views. The largest number of users visited portal homepages, news sites and communication service sites (4,5 million). Streamed content was watched by 3,4 million users on desktop computers with a total of 111 million playback starts. Communication sites achieved the highest number of page views, i.e. more than 1,1 billion.
Traffic from mobile phones
The number of real users visiting websites from mobile phones is close to 2,8 million and the number of mobile page views has reached 1,2 billion. Almost half a million mobile phone users already watch multimedia content on them, with their number recording the largest month-on-month increase (by 15%). The category of websites that clearly leads in the number of real users is Tabloids (450 thousand RU), followed by News (360 thousand RU) and TV, radio (353 thousand RU).
Traffic from tablets
The number of page views made via tablets is close to 250 million and increased by 5 million month-over-month. The most page views were made from these devices on the home pages of portals, news websites and tabloids. For most web categories, the number of users is higher on weekends than on weekdays.
Tab. 1. Results of measuring internet traffic on individual devices - monthly comparison of results
| Computers | July | August | Absolute change | Procentennial change |
| Real Users (RU) | 6 346 110 | 6 419 500 | 73 390 | 1,16% |
| Pages viewed (PV) | 5 578 686 497 | 5 605 408 431 | 26 721 934 | 0,48% |
| RU streaming | 3 413 329 | 3 439 634 | 26 305 | 0,77% |
| Playback started (streaming) | 108 342 450 | 111 767 556 | 3 425 106 | 3,16% |
| Mobile Phones | July | August | Absolute change | Procentennial change |
| Real Users (RU) | 2 753 171 | 2 799 573 | 46 402 | 1,69% |
| Pages viewed (PV) | 1 143 862 606 | 1 212 751 139 | 68 888 533 | 6,02% |
| RU streaming | 431 166 | 494 955 | 63 789 | 14,79% |
| Playback started (streaming) | 4 912 248 | 5 733 304 | 821 056 | 16,71% |
| Tablets | July | August | Absolute change | Procentennial change |
| Real Users (RU) | 1 017 002 | 1 035 844 | 18 842 | 1,85% |
| Pages viewed (PV) | 244 450 993 | 249 641 822 | 5 190 829 | 2,12% |
| RU streaming | 316 530 | 326 565 | 10 035 | 3,17% |
| Playback started (streaming) | 2 041 367 | 2 069 252 | 27 885 | 1,37% |
*Source: NetMonitor, July and August 2015.
About NetMonitor research
NetMonitor is a research project that aims to provide information on website traffic and the socio-demographic profile of Internet users in the Czech Republic. The NetMonitor project was commissioned by SPIR and the research was provided by the international company Gemius. NetMonitor is a Czech variagemiusAudience research, one of the key research projects of the Gemius agency. The research is currently being conducted in 25 markets in the Central and Eastern Europe, North Africa and the Middle East region and is the main and most trusted source of information on Internet traffic in these countries. The main advantage of the gemiusAudience study is the Real Users indicator, which provides reliable results regarding the number of real Internet users in a given market. In order to provide the most accurate data, the research combines site-centric and user-centric data with offline socio-demographic study. The research results are an indispensable tool for media, publishers, advertisers and analysts.
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