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Ferrari and Apple have officially unveiled a new model at the Geneva Motor Show that integrates the feature Apple CaPlay. The first car in Ferrari's portfolio with technology CarPlay is the Ferrari FF grand tourer. Ferrari's Luca Codero and Apple's marketing chief Greg Joswiak unveiled the new car together, and the 80-year-old Italian brand announced Apple as its key innovation partner. The new car will offer, in addition to technology CarPlay by the way, also 651 horsepower under the hood and this is the first sports car withonem all four wheels. Eddy Cue has been a member of the Ferrari board of directors for more than a year, so the partnership between the two companies was an easy one. Among other automakers that have already equipped their cars with the technology CarPlay introduced include Volvo and Mercedes-Benz.

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