Chevrolet introduced the feature Siri Eyes Free in the first TV commercial

General Motors and Apple They have always been close, as demonstrated by the launch of the iAD platform, into which GM has just poured a huge amount of money. Last month, Chevrolet, part of General Motors, announced that the 2013 Sonic and Spark models will be the first cars to support the feature. SIRI Eyes Free. The function integrates into the car Siri and thanks to the connection iPhone it is possible to control the entire vehicle multimedia system using the digital assistant Siri.

Digital assistant Siri It helps you control everything you need in your car without having to press any buttons or look at the display. Siri So, together with the car integration, it can, for example, start navigation on the on-board computer, start music playback or similar things that you normally have to press a lot of buttons and look at the display to control.

But be careful, the commands that SIRI you enter will only be fulfilled at a moment when you do not need to look at your phone's display. So if SIRI you ask her to show you a photo, she politely refuses and points out the fact that you are driving a car. The technology is really very interesting andoneThis way, we won't have to open our pockets when we see drivers texting or playing games on their touchscreens while driving. SIRI In short, it won't do anything that requires you to look at the iPhone's display. However, you can use functions such as sending text messages, making calls, or using voice navigation.

Chevrolet has now launched a nationwide US television campaign showcasing the 2013 Chevrolet Sonic with the feature Siri Eyes Free. The aptly titled Buttons commercial showcases simplicity Siri Eyes Free, as opposed to the buttons we use every day, not just in cars. Of course, Chevrolet is not the only company to offer the feature Siri Eyes Free integrated into your vehicle. New model H, which we already are presented at LsA, will offer this feature as well. It is nice that this function has started to be offered by vehicles that are very affordable, and it can be seen that manufacturers and Apple trying to promote the feature as a real safety measure, not as an extra standard in top class vehicles.