Book-style foldable phones have been gaining traction in recent years, but breakthroughs often don't come from better hardware alone. They only change when a brand enters the category that can set market expectations. That's exactly what analysts are now linking to the fact that Apple is reportedly set to introduce its first foldable iPhone, That is iPhone Fold.
According to The Information, it is expected to have a roughly 5,5-inch external display and a 7,8-inch internal display, with an aspect ratio similar to the largest iPads. If these parameters are confirmed, it will be a device focused on productivity and work rather than just effect. Incidentally, the other parameters of this device will also correspond to this. Apple he wants to install a chip identical to the series Pro, a good amount of RAM and of course a large battery for long life. In short, it should be a pocket iPad to some extent.
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What is quite interesting is that even though "book" type phones are slightly less comfortable than classic "clamshell" phones from a user perspective, the introduction of the "book" type iPhone Fold will shift the market towards them. Counterpoint Research estimates that thanks to the entry AppAccording to the report, book-type foldable phones could account for 65% of all foldable phones in 2026 (up from 52% in 2025). Samsung has been leading this segment for a long time, with the exception of 2024, when Huawei was reportedly leading. Analysts also warn that the more book-type models grow, the more software, ecosystem and service readiness will be decisive. And this is exactly the area where Apple he can be extremely persuasive.
There is another practical factor that comes into play: the breakneck supply of memory. If the componenty mainly limit cheaper phones, manufacturers can logically push more expensive devices with higher margins. And it is precisely the book-type foldThey fit perfectly into this strategy.
It's interesting, that Bloomberg at the same time mentions that Apple internally considering a clamshell folding iPhone. But if the first generation of books catches on, it would make sense. First build trust in the category, and only then expand the offer into other formats. We will see how the first generation Apple the device will catch. It will certainly be expensive, but as far as I know Apple, perfectly thought out and tempting!
