It's no secret that Apple at the latest by the beginning of next year, developers in the European Union will be able to add alternative app stores to iPhones, from which they will be able to download apps in the same way as from App StoreHe himself would never have decided to do anything like that, but due to pressure from the EU, and especially due to possible draconian fines, AppThere was nothing else to do but to fulfill this requirement. And we already know what alternative business is on the market. iPhonewill appear among the first.
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One of the first alternative stores for iOS wants to launch specifically in the European Union Microsoft. At least that's what the head of its Xbox gaming division, Phil Spencer, said in an interview at the Comic Con and Entertainment Expo in Sao Paulo. "It's an important part of our strategy and something we're actively working on today. What's more, we're not the only ones preparing games and apps for the store, but we're also working with a lot of partners who would also like to see a larger selection of their apps and games on the store." iPhone"...with the possibility of better monetization," Spencer said specifically, hinting that many companies do not want to sell their applications and games on iPhones at the moment precisely because of the large sales commission. This is 30% of sales, which is absolutely not worth it for many companies, considering the fact that it has Apple this 30% is de facto for nothing, while app developers get their 70% for hard work on the software.
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What exactly could be in an alternative app store MicrosoftWe can only guess at the moment, but given that the latest iPhones, for example, have truly brutal performance,onem almost comparable to the M1 chips in iPads and Macs, we cannot rule out, for example, a flood of new AAA games, which will be much more profitable for developers to port thanks to better financial conditions. Hypothetically, we could even expect a port of the Call of Duty series, since it is currently owned by Microsoft and if he got it on iPhones, he would definitely cause a small gaming earthquake with this move. However, it should be added that he would also benefit from it in his own way Apple, which would certainly see a large influx of Call of Duty fans from Android to iPhones. But let's not get ahead of ourselves yet.
