Close ad

Lesson finish dateancial Times surprised with a new claim that Apple officially enters the market audio techniques. Referring to his sources, he published the information that Apple has been planning to buy Beats for 3,2 billion US dollars for a long time. In addition, the companies have been negotiating a possible purchase for a long time, and the deal itself may take place as early as next week. The leadership of the Beats team would report directly to CEO Tim Cookovi, which means that Apple he will have big plans for the brand and will start selling his own headphones.

The reason for the purchase is not only that it would Apple became a leading manufacturer of headphones. Together with the purchase of Beats, it would also acquire its technology, experience in the development of new headphones and, last but not least, it would also acquire the Beats music service Music, which is currently only available in the US and would use its technology in iTunes Radio. This would also be the largest acquisition in the company's history Apple, as it would be the first time in history that Apple he bought out such a large and world-famous company. More detailed information about this acquisition is not known, but Jimmy Iovine should continue to figure in the company. Whether the acquisition will affect the relationship Applu and Dr. Dre, we don't know them today.

tim cook
*Source: 9to5mac; Lesson finish dateancial Times

Today's most read

.