OpenAI will take a fairly fundamental step in the coming days that will affect millions of users ChatGPTThe company will also start showing ads in continental Europe, including the Czech Republic. The first ads are expected to appear in the new European countries starting Monday, August 24. However, this does not mean that the ads will appear for everyone at once. OpenAI As in other countries, it plans to display them only to users of the Free plan and the cheapest paid plan, Go. Subscribers ChatGPT Plus, Pro, Business, Enterprise and Education are to remain ad-free.
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The ad will be separate from the answer ChatGPT
OpenAI tries to emphasize that advertisements should not influence the answers themselves ChatGPTThey should appear separately from the conversation and the advertising content should be clearly marked. The company also claims that advertisers will not have access to your conversations, history chatI don't even remember. OpenAI it also wants to maintain a separation between the advertising system and the actual generation of responses.
This is a fairly important difference compared to traditional search. For example, if ChatGPT you ask for a product recommendation, the advertisement would OpenAI shouldn't have caused you chatThe bot intentionally changes the answer in favor of a specific advertiser.
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Prono actually OpenAI advertising is introduced?
The reason is quite simple. Procarriage ChatGPT cost OpenAI huge amount of money and the company is looking for ways to financto get free access to AI. The advertising system has started OpenAI It was tested in the US in February this year. It has since expanded to the UK, Mexico, Brazil, Japan and South Korea. Now, it is coming to 31 more European markets.
And Europe is for OpenAI is hugely interesting from an advertising perspective. The company also has to deal with European data protection rules. European users will therefore face some differences compared to the advertising system in the US. Pro In any case, one thing is most important for Czech users: if you use a free ChatGPT Free or cheaper Go, ads will apparently start affecting you too from next week. If you have Plus or Pro, nothing changes for you in this regard.