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Apple has been presenting its biggest novelties in regular cycles for more than ten years. This applies to iPhones and Apple Watch, but it is increasingly making exceptions for other products, so we have the opportunity to see the introduction of iPads in the spring, while another model arrives in the fall. Some Macs will be introduced at WWDC, while the others will arrive in October or November. Apple in short, it has two product segments. It belongs to the first one Apple Watch a iPhone and everything else to the second. The first segment provides him with stable income, which is reflected in the financial results of the entire company and in the regular growth of shares. Shareholders are satisfied because they know when and with what regularity the presentation of major innovations and the increase in sales will occur.

However, ordinary users may not have such joy, especially in recent years, when it happens that a new iPhone a Apple Watch they are not ready to market but Apple still release them into the world. This year it happened that the biggest hit of the new iPhones, which is Apple Intelligence, it didn't arrive at the same time as the iPhones, but users have to wait. Applu couldn't even program a camera control button, basically the only significant innovation compared to the previous generation iPhone just as you imagined. According to the website, we have to do the pressing and holding as you are used to from classic cameras AppI'll have to wait until the end of the year.

Maybe I'm stupid and naive, but one of the 22 people he has couldn't really do that Apple in your headquarters, stay at work an hour longer, and just reprogram the button? I know, take it as an exaggeration and as a joke, but it's just weird. Why Apple is it coming to market with products that are not ready, not tuned, or worse, not at all? I understand Vision Prowhen he needed developers to prepare applications, but why did he introduce it to the world HomePod and started selling it 9 months after the premiere is really a question.

Apple should as with other products i Apple Watch and iPhone to do Keynote until we have the opportunity to buy a full-fledged product that can do everything it is supposed to do and we can use all its functions. I understand that shareholders will have to endure fluctuations and will not be able to predict the exact month when the shares will shoot up again, but what it is showing Apple now with their untuned products is something users may not accept forever.

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