Press Release: Nikol Trojanová versus Tomáš Zástěra, Marek Fašiang versus Bekim Aziri. The first pair competed for the prettiest smile in the Czech Republic, the second in Slovakia. The battles took place on the influencers' social networks using every possible weapon - from sonic toothbrushes to oral douche - and lasted for five weeks. Each participant then donated dozens of sonic toothbrushes to an organization of their choice.
The campaign called Clash of the Smiles under the banner of Philips aimed to show that the products cover the complete care of teeth, gums and tongue Philips Sonycare. Primarily the best model of the Philips Prestige sonic toothbrush with a wide range of brush heads including the tongue cleaning head and the Philips Power Flosser oral shower.
"All influencers underwent an initial and final check-up with a dental hygienist, who recorded their current condition and subsequent progress. We selected the participants so that one of the two had a Philips Soni toothbrush."care "One had more long-term experience (which was the case with Nikol Trojanová and Marek Fašiang) and the other was just starting out (Tomáš Zástěra and Bekim Aziri). We also wanted faces who are creative, have an active audience on Instagram, and aren't afraid to make fun of themselves," describes Maria Menshchiková from the Philips company.
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The campaign was also supposed to have a charitable dimension. "We wanted to spread smiles in a big way. All four influencers therefore received 35 sonic brushes Philips Sonycare including spare headers to give away after the match to the charities they work with. The winners received 20 more toothbrushes." adds Maria Menshchiková.
In the Czech Republic, Tomáš Zástěra won, in Slovakia, Bekim Aziri. Tomáš brought 55 toothbrushes for children and adults to the Our Child Foundation, Bekim Aziri went to the Pezinok Children and Family Center with an equally large prize. Nikol Trojanová took home her 35 Philips Soni toothbrushescare for Kids To the Kapka naděje Foundation Fund, Marek Fašiang, the same number of toothbrushes for children and adults to the Children's Cardiocenter Foundation.
"Together with the director of the Drops of Hope Endowment Fund, Dita Loudilová, we handed over the brushes to the children's hematology and oncology clinic in Motola. I believe that they will bring joy and fulfill their purpose - children in these wards tend to have deteriorated teeth after treatment, so the toothbrushes will definitely serve them well." said Nikol Trojanová. And she added that she herself, thanks to the equipment from Philips Sonycare in a month she has improved her brushing and her teeth and gums feel much better. And what surprised her the most about cleaning with the Philips Prestige brush? "Perfect cleaning, wide selection of heads and also the fact that it does not need to be charged very often, it can last several weeks without a charge" added Nikol Trojanová.
Discussion 0
I'm not surprised
Now I complained about one Filipes and I think it will happen again.
The storage of the vibrating rod came loose after about 1/2 year...
I have a new one, but it looks like it will happen again.
Mission accomplished and the influencers have a paid deal from Philips to advertise for them :)
But I will share my experience subjectively. Twice owned Sonicare and departure to silicon heaven always within 6 months after the warranty.
So the price/performance ratio is disastrous and I'd rather buy an alternative from Xiaomi for 990,- every two years, where the cleaning result is identical.
I have my first sonycare since summer 2019 and has worked without problems until now, only recently it started to vibrate noisily and make strange sounds, a new one is needed :)
DTest 02/2023 winners: Oral-B iO10, iO9 and iO4. Stiftung Warentest (German dTest) 11/2023 winners: Oral-B iO10 and iO4. The sonic toothbrush is something like an android, it is produced by XY manufacturers in China, the cleaning quality is lower than that of iO, the quality of the design is also pretty poor. Sorry, but one Philips was enough, never more. I've had the Oral-B iO9 for the past three years and it's heaven and hell.
And why should I settle for Philips when I can have the best = Braun Oral-B ;)