Quarantines, lockdowns and home isolation have led to a massive increase in app and game installs from app stores around the world. However, this trend has been carried over from last year to this year, as during the 1st quarter of 2021, according to research, users in App Annie spent a staggering $32 billion. For both distributions, that is App Store i Google Play, this is the most successful period in their history.
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Consumer spending rose a whopping 2020% over the same quarter in 40. Thus, in the 1st quarter of 2021, users paid $9 billion more for applications and games than in the 1st quarter of the previous year. The year 2020 itself was truly successful not only for App Store but Google PlayWhile spending has been growing linearly each quarter, it was significantly higher last year. It is estimated that more than 2020 billion apps and games were downloaded in total in 218, with consumer spending reaching $143 billion.
As for the comparison between App Store a Google Play in Q1 2021, in the first of which consumers spent $21 billion, and in the second $11 billion. Games again pulled the most, generating $22 billion, specifically $13 billion spent in iOS and $9 billion spent on Android devices. After games, the photo and video and entertainment categories saw the biggest growth in iOSOn Android, on the other hand, it was social platforms instead of photos.
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Despite Banu in India and Trump's legislation, the most downloaded app was the social network TikTok. Followed by Facebook, Instagram, Telegram WhatsApp and Zoom. YouTube and Disney+ also performed well. Given the current trend, this is not surprising, because users want to have fun, not only with friends, but also at work with colleagues, or in their free time with videos.
Do you remember what he looked like? App Store v iOS 10?:
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