Instagram has introduced new features that it wants to use to combat cyberbullying on its social network. This most often occurs in comments. Starting with the new update, artificial intelligence will be responsible for recognizing comments that may contain elements of cyberbullying. At the same time, Instagram is testing another feature that will allow users to use restrictions to determine who their comments will be displayed to. The CEO of Instagram himself announced both of these features, Adam Mosseri, via a blog post.
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“There’s more we can do to prevent bullying on Instagram. And there’s more we can do to make people who bully others think about themselves. Today, we’re introducing new features in both of these areas. Both features are based on understanding how people bully each other and how they respond to bullying on Instagram. But they’re just two small steps on a long journey,” Mosseri said in a blog post.
The first function is to alert a user who has posted a potentially offensive comment. If the artificial intelligence detects that a form of bullying may appear in the comment, a notification will be displayed before the comment itself is sent. In this notification, Instagram asks the person if they are really sure they want to add this comment. This allows the user to think about himself and withdraw his comment. According to Mosseri, this feature actually works, and in many cases people become aware and either delete the comment entirely or rewrite it in a non-offensive form.
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Another feature is a new option for users to restrict other users' access to comments. If you restrict someone from commenting on your posts, the published comment will only be visible to the user who wrote it and no one else. In practice, it looks like the author of the comment really added it, but in reality only he can see it. If you restrict access to a user, they will also not be able to see when you viewed their message or when you were last online:
“We’ve heard from younger Instagram users who are being bullied that they can’t simply block the bullies. They feel that doing so would make the situation worse, especially if they have to deal with the bullies in person, such as at school,” Mosseri added.
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And it will end up like the stupid Facebook that deleted the cover of the Led Zeppelin album Houses of the Holy because it's pornography and similar crap. There's something to look forward to