The year 2012 was in a certain way crucial for both Apple, and for Scott Forstall. At the time, Forstall was working at the Cupertino company as SVP for iOS software – was also responsible for the development of Apple Maps. However, on October 29, 2012, this promising engineer decided to leave the Apple company. But what was Scott's story in Apphuh?
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Forstall's role in society Apple It looked promising at first, as did his career. He seemed to be rising to the top among other high-ranking employees.ance apple companies. But in 2012 everything changed. Jony Ive took over the leadership of the Human Interface team, Craig Federighi became a leader iOS software, Bob Mansfield was given a new technology group, and Eddy Cue took command of Maps and SiriForstall's departure was the trigger for one of the biggest personnel earthquakes in Appsince Steve Jobs' return in 1997.
Scott Forstall joined the Applu as an ambitious young man who quickly began to build his way up the career ladder. Gradually, he began to show himself more prominently not only behind the scenes, but also began to appear on the Apple eventech. Forstall's career was significantly linked to the figure of Steve Jobs - he worked for him not only in the Cupertino company, but also in NeXTwhere he headed immediately after graduating from Stanford University.
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K AppScott Forstall joined along with other employeesanceven in 1996 after the acquisition NeXTat the Cupertino company. Steve Jobs immediately tasked Forstall with designing the user interfaces for the new Mac product line – it was Forstall’s team that was responsible for the legendary Aqua look of OS X. Jobs was a great role model for Forstall in many ways. Scott even bought the same model of a silver Mercedes and demonstrated the same extreme attention to detail. Thanks to his past as a child actor, he was also very charismatic. Some even boldly pointed to Forstall as a possible successor to Jobs. But after Steve’s death, Scott’s star began to fade quickly.
The fault was largely due to a dispute with Jony Ive and mutual disagreements on some fundamental issues. This disagreement was also a thorn in Tim's side. Cookovi, who desired a friendly, calm atmosphere in the company, and allegedly nestcomplaint about mutual incompatibility of individual employeesancThe main reason for Forstall's departure from the company was the highly unsatisfactory state in which the application was released. Apple MapsBut that wasn't the only trouble the Apple company faced at the time - another was the $20 million fine it had to pay. Apple to pay for copyright infringement of a watch design in iOS 6.
After my departure from AppFor example, Forstall has tried out roles as a co-producer of a Broadway play, an advisor at Snapchator a commentator for the Wall Street Journal.
Forstall had no idea Applu never fired. Its design iOS I will never forget it. I understand that it might seem outdated today, but entrusting the design iOS Jony Ive was wrong. Forstall simply knew what he was doing and did it well. It would be interesting to see how he would fare as CEO. However, it must be acknowledged that Cook th Apple it's probably doing really well when they've been the most valuable companies in the world for several years.
agree...fuck up with Maps was just an excuse to leave. The problem was that Scott had the same approach to things as Jobs and had no problem going into a hard argument. However, many people did not like this - even though Jobs also had this exact approach (Scott just noticed it). If Tim Cook he made presentations and was interested in products from the initial phase like Jobs (see the book by Ken Kocienda), so he would immediately see that Maps would be a problem. Tim's approach to products is desperate, thanks to which very few things are better than what they replace...the software is innocent. His desire for political correctness and his convictions or values that he wanted to transfer back to the company are worth crying about.
There is only so much in terms of results - it takes years for a company to transform its strategy into products and services that are better or completely new. Apple today, in addition to a watch, I have a Apple Pay still the same portfolio products as under Steve but with a degrading and sometimes retrograde level of innovation. This growth is not much due to Tim, but to the robots that were made from ±2000-2005/6 (OS X + touch interface for iOS). The question is rather whether today Steve or Scott would know which means Apple he has more available to do than Tim - my opinion is that he definitely does.
Exactly. When a person is at least a little interested in it and doesn't just take what is written on it appleinsider or MacRumors, then he will learn that the problem was significantly somewhere else than in Apple Maps.
Lots of key jobsancToday it is coming to the surface that before the arrival iOS 7, the company was divided into two halves – those who were with Ive and those who were behind Forstall. Bethany Bongiorno even called it a more difficult time than when they were working on the first iPad. The creator of the Taptic engine from Applu left in I think 2015 and claims that the company's approach to feedback has completely changed. Previously, everyone in Applu's word and his feedback was appreciated and even managers from the companyancThey required that they work with it afterwards. After 2013, feedback from engineers is not required, with the decision being made as to what will be done and a smidgeon. So the maps were just an excuse for Tim and Jony's personal vendetta against Forstall, because they couldn't stand him. And do you know why? Because he was interested. The interesting thing is that it worked under Steve and Forstall was basically his right-hand man, but Tim couldn't fix it and preferred to let go of the incredible capacity.
As a final straw, Tim basically chopped it up iOS 7 long-term employeesance Applu and legend in UI Greg Christie. Just since then Apple can never be "Insanely Great". As already written in front of me, so Apple still riding the era he created Steve Jobs, so it will take a while before it becomes obvious that something is wrong. I think it will come with Apple Car.
Unfortunately, all this does not mean that I will stop using it Apple products because they continue to be the best on the market. But the competition is stronger than ever.
Appe goes to the pizza and the people who knew how to save him were recognized as the only ones jobsof the principle you have long been in Apple I don't do it but I understand them John is a jerk and he will never be jeobs this guy could have been phenomenal but he stopped having fun telling people they are idiots even though both sides knew he was right it doesn't matter 😂😂😂