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October 5, 2011 Steve Jobs, co-founder of the company Apple, died at his home in Palo Alto, California. The official cause of death was respiratory failure, caused by complications related to a rare type of pancreatic cancer that Jobs had been battling. The cancer was co-founder Appdiagnosed eight years before his death, to his leadership position in the company Apple Jobs officially resigned in August 2011.

Even during his lifetime, more than enough has been written about Steve Jobs, and it is very difficult to summarize his entire professional and personal life together with the memories that his colleagues and those closest to him have of him in a single article. It was important for Jobs to leave behind something significant here, which he succeeded beyond any doubt.

No sentiment

They flooded after his death Apple Story especially in the United States, grieving lovers of a bitten apple, who shop windows Apple stores were lined with flowers, burning candles and portraits of Jobs. In contrast to the emotionally charged atmosphere of those days, it certainly cannot be said that Jobs himself was in any way sentimental. People who experienced his departure from Appin the mid-1980s, they recall that Steve had beenancHe did not return the money for anything that might remind him of his home company. He left behind even the most personal items and documents, some of which ended up in the trash.

Shortly after Jobs joined Apple in the second half of the 1990s, Appreturned, donated the company's historical archive to the Stanford University library. It also included records that the company's management had kept until the mid-1980s. What led Jobs to literally hand over the past of the Apple company to someone else? In short, he didn't want the company to cling to it. When David Pakman, one of the former employeesanců Applu, sent an email to Jobs in 2006 with a proposal to organize a celebration to mark the company's thirtieth anniversary, received a terse reply from the boss: "David, Apple focuses on the future, not the past. Steve".

Legacy of legend

However, Jobs did not pay too much attention to himself and his legacy in this regard. In other words, he was considered a legend by everyone but himself. Although showrooms in the new Apple The park bears his name, he himself does not want this type of publicity in any way nestJobs also wanted to make sure that despite his future absence, Apple He carried it through just as he should have carried it through his distant past. "He didn't want us to ask, 'What would Steve do?'" he recalls. Tim Cook in an interview for the book "Becoming Steve Jobs". "He refused, as studio Disney stagnated after Walt Disney's death, and he was determined not to let the same happen to his Applu,” he adds. Jobs also had no illusions that people could blindly worship Apple several years after his death. "All the work I've done in my lifetime will be completely obsolete by the time I'm fifty," Jobs said in a 1994 interview.

Life after Jobs

The kind of reaction that Jobs's death triggered in people is not exactly common in the field of technology. But they showed how much Jobs meant to people, not only from a technological point of view, but also from a human point of view. A lot changed after Jobs' death, and although it was often about things he wouldn't have agreed with during his lifetime, it was exactly what he was after. The changes meant that Apple after his death nestagnoval. Despite his aversion to styluses, he published Apple successful Apple Pencil, iPhone displays have become significantly larger. At the same time, however, Apple remains a visionary and forward-looking company, and despite the occasional controversy, its products are generally well received.

Real guts

Jobs' successor Tim Cook he fondly remembers his former superior and good friend. “What is most important of all – have enough courage to follow the voice of your heart and your intuition,” he quoted Cook Jobs on the fifth anniversary of his death, with the addition that he remembers Steve and all the ways he changed the world.

Cook was appointed CEO of the company shortly after Jobs resigned. During his tenure, the company Apple boldly ventured into the waters of wearable electronics, streaming services, or perhaps innovations in the form of removing the headphone jack jackon the iPhone. Tim Cook has confirmed in several interviews that he tries not to ask himself what Steve would do in his place. "I want his legacy to remain in App"ten, a hundred, a thousand years from now," he admits Cook"I don't mean to say that, but Apple limit. We don't think about what Steve would do. But we remain faithful to his vision of creating the best products," he adds. "I miss. The entire tech industry is missing,” wrote Walt Mossberg on Twitter years ago.

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Sources: Cult of Mac, NBC

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