The recent trend in the world of smartphones is undoubtedly the effort to create the most perfect camera possible. Practically all top companies are constantly competing to see who can surpass whom and offer the customer a camera that will be able to take any photos in the highest possible quality. Their great cameras in smartphonesonech then try to promote these companies through photos that were taken by them. But this is where there is room for cheating, which seems to be no stranger to some companies. But they are very successful in this Appyou.
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The past few weeks have brought two very interesting revelations of “fraudsters”. One of them is Huawei, the other is Samsung. While Huawei revealed behind-the-scenes photos from the filming of its commercial, which revealed that the hand of the man photographed was not a smartphoneonewho would take the photo, is not holding it and instead there is a classic photographer with a SLR camera, according to him, Samsung's database of photos has "gone crazy", which is why it used it for advertising on Galaxy A8 on Twitter photos taken with classic SLR cameras from a photo bank. But the result was of course the same for both companies – the photos for promoting the camera of the new smartphone did not come from its camera, even though they did. But that's exactly the point Appyou.
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Of course, we cannot condemn any of the aforementioned companies for their actions, as it is really possible that it was just a combination of unfortunate circumstances leading to the publication of misleading photos. Nevertheless, this little affair will certainly take away some of their fans. But that's exactly what happened Apple you don't have to worry. Why? Because it has been proven for years and its cameras have been praised even by professional photographers. In addition, it has been based on the campaign "Shot on iPhone”, which aims to highlight the iPhone camera since 2014, when the popular “six” saw the light of day. The campaign is overall very simple and, above all, it captivated people. Apple because she also uses a number of social networks very cleverly, where people post their photos taken iPhonewith a hashtag, which can then appear from time to time, for example, on various advertising banners or in videos. Do you see the difference? No chasing fame, no trying to convince people of your perfection. Just an idea floating around the world, appealing to people, and then they embrace it. Applu returns with his photos, which are of course taken on iPhone, which is, by the way, easy to find out. A non-violent form of advertising campaign is thus Applu reaps its fruits and only confirms to the world that it can rely on him.
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Advertising Applu could be generally described as absolutely non-violent in recent times, at least in comparison to, for example, those from Samsung. They are funny and, according to many customers, often hit the mark, but when news of certain photo manipulations comes to light, the world quickly forgets about them. Genius Applu is so obvious in this regard, even though it may not be visible at first glance. But it is not that complicated. All you have to do is do what I believe in, as best as possible and don't look around. The result may come a little later than with the competition, but the fruit will be harvested several times more.
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However, at the end of that advertisement from Huawei, it was written at the end that the shots from the ad are purely illustrative, including shots from the phone 😇🖕
In my opinion, even those phones that advertise DSLRs take perfect photos in real life. I mean top brand models. The question also arises when was the last time someone bought a phone based on a photo taken with a "phone"?onem" on the billboard.
It is deceiving the consumer, the same mc in advertising. It should look simple without modifications.