You have probably come across an attractive advertisement promoting even more attractive products while browsing the web or social networks. iOS app. The app was free to download, but after a while you found out that a monthly subscription would cost you a fortune. Why is the number of apps that require you to pay a certain amount per month instead of buying them increasing so rapidly? Is this a new trend that greedy developers are behind?
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In fact, it is a company Applewho after iOS wants developers to “rent” their applications instead of selling them. The reason is very simple: this way, customers actually pay much more for the software. Apple last year, organized in New York City held a secret meeting aimed at convincing developers to pay for their apps in installments instead of one-time payments. App Storu started demanding a monthly payment from users. Apple he even introduced recommended subscription plans as part of the meeting.
Recurring fees have been identified as a sustainable business model that is more profitable than selling a given software for a few dollars once or trying to make money through in-app advertising. App Store charges a 20% commission on app subscriptions, so the more the developer charges in monthly fees, the more the company will profit Apple.
First look at the news in iOS 12:
Gallery
It is clear that last year's meeting Applu on the topic of subscriptions in applications is already bearing fruit. Apple announced last month that revenue from monthly app fees rose 95% year-over-year. “Subscription revenue represents a significant and growing portion of our total service volume,” the CEO said. Applu Tim Cook. “What’s more, the number of apps offering subscriptions continues to grow. In App There are currently almost 30 of them available to Storu.”
A great example is the platform Microsoft Office 365. Standalone versions of applications Word, Excel and others are not available for the iPad, for example. Instead, for a monthly fee, you can get full versions of all the apps that are included with theancMS electrical package Office. It seems that the monthly subscription system does not have any benefits for owners iOS no benefits from the device, on the contrary – they will pay for their favorite applications inonemore. But it is the monthly subscription that motivates developers to constantly update and improve their software. When Apple started from his App Store to remove 32-bit apps, a lot of software that could be downloaded via a one-time purchase disappeared, while authors of monthly paid apps received support from to upgrade to 64-bit. Appyou.
I generally don't like the subscription model, both for music and apps. For me, it will only lead to me downloading fewer apps, in fact it will lead to my user experience being worse due to fewer apps I can use. Cookuv Apple is a real shocker.
Apple I like it, but the subscription model is a Khazarian thief, so far I have bought everything once and I avoid any app with a subscription.
Why is she a thief?
I feel exactly like you. I don't like subscriptions of anything. For example, the aforementioned MS Office, although for PC, I would never subscribe, dear Libre Office.
Well, it's a shame it's going in that direction. I buy apps myself, and I buy a lot of them, I even pay microtransactions, so I've already left a lot of money for one game, but I still wouldn't go for a subscription, I don't like the model. Rather microtransactions, or payment again in case the developer releases a significantly improved version, or let him release another version right away….
I recently switched from Android, I'm a tech enthusiast and iOS I enjoy it, I like it and I would like to stay with it for a while. Well, if the apps are paid for, I will probably go back to Android.
Well, this really annoys me. It's like nestand tons of ads everywhere. Golden Windows although there were fewer applications, but this was not there.
and me on apple what bothers me the most is that I download the app and boom, it's free for a week, but then they automatically deduct 200 CZK/week :D they don't mean it, and it's the case with a lot of apps lately..
jj, but the main thing is that they don't do it for money, they do it for the customer :-), it gets worse and worse
And what should happen, a few extra cents probably won't kill anyone... 🤑
It's already warm. Cookovi nesthow about a discount of 30% off the price of the application? And the quality of services Apple Store it's also bad for developers lately..
I don't like it, but is it true? What is the evidence that such a thing happened (secret meeting, pressure on developers)?
The fact that a subscription is more advantageous than a one-time payment is likely to be understood even by an SPD voter. But I wonder if it's a verified report or just "an old lady said..."
Thanks for the reply
App development costs a lot of time (that is, money). The customer buys the application and thus pays for the development. He legitimately expects to get bug fixes for free.
But the life of the application does not end with the sale/purchase. Regular maintenance, adjustments for new HW and new OS versions, development of new functions are needed. Who pays? New customers? Why?
Do you really think it's fair to pay a few bucks and get new versions for free forever? And the developer gets to work on the app forever for free? Isn't there something very, very wrong here?
Sustainable software development is only possible if existing users either pay for the new version (this is the biggest mistake AppStore, that it is not possible), or they pay a regular fee. The result is a live application that someone takes care of and develops. The user is satisfied, who has a better application, and the developer, who has something to eat.
At is paid for feature updates... problem solved. But that wouldn't be the same as paying monthly even for just having the app. And that makes them sleepy.
Unfortunately, that Apple he has not started and probably is not going to. The developers of the non-existence of such possibilities dial, but they do not do anything about it.
2 Zabak:
But that's how it was supposed to be, you pay when the developer updates app and add new features. And if it doesn't update, you don't pay anything else.
But what Apple forced, is to pay developers for it, some application. Practically, with each installment the price of the application increases, but very often its useful value does not increase directly proportionally. This is one of the proofs that AppIt's just about money.
It depends on what kind of application it is, but I know that subscriptions are quite widespread in children's games, for example, pixel coloring for 8 dollars a month... We are probably not talking about developer support there, but the trap has inattentive parents.
Even preparing coloring pictures is not free. The 8 dollars is probably acceptable in the US market. Not for us anymore.
If it was CZK 5 per month for us, I have no problem with that. But keeping an eye on all the installed applications... Imagine that you have 500-800 applications on your phone (well, mostly games and nonsense) and each or every Xtá has a flat rate, it wouldn't even be possible to keep track of it, then you would probably only have a few applications /games.
It's sad and I hope it doesn't catch on.
"However, the life of the application does not end with the sale/purchase. Regular maintenance, adjustments for new HW and new OS versions, development of new functions are needed."
I understand, but making an update for a new version of the OS probably won't be such a problem, moreover, if the application is maintained, it gains popularity and sales increase. In addition, the developer can make another version. You'd be surprised what can be earned even with a one-time fee, sometimes even a whole massive team can benefit from it!
Otherwise, he would have to make some kind of compromise:
1. sale of the application for a certain period of a month, half a year, a year (some SW has it that way, but offers it even at a significantly higher LIFETIME price)
2. update fees, but for larger ones (it's stupid for a customer to pay a developer to make a few insignificant updates that are not visible)
3. prepaid version with some bonus
But I'm also not a supporter of subscription, I prefer to pay once. However, I wouldn't have a problem buying something for a year or paying for an update (if it wasn't high and several times a year). That's why I'm also a fan of Open Source, where a lot of things are free, they are quality alternatives. Somewhere there is also a voluntary contribution, or that a person can buy something (mug, t-shirt, etc.) and thus support the community - which I do, and believe me, how many times I donate really generously, so, for example, I gave several times more for an unnamed distribution, what would MS 10 Pro cost me for approx. 6500 CZK. I am a tribute fan and appreciate the work of others.
THE FIRST PLAGUE - Microtransactions! Yes, you can play without them, but who would enjoy playing hundreds of hours just to get a few coins or diamonds for upgrades…. In the end, if the game cost even 900, it would cost you CHEAP!, the thing about microtransactions is that you can make a small fortune there….
THE SECOND PLAGUE - WTF will subscriptions try after microtransactions? Are you serious?????
They probably want after Apple fans to switch to the droid or this plague is not there and even if it was then ROOT….
Cough for some security…. one must know what one is doing.
So you're right. Microtransactions have ruined the gaming system on mobiles, it's all about profit. For example, asphalt 9 (a track can be completed in 20 seconds)????!!!! How fun is that???? Still clicking in the menu? It's a racing game, not a commodore 64 text adventure... modern combat 1-4 bomb, 5 total disaster. In the beginning it was ok, as they added microtransactions so I deleted it…. golden good PC
I feel the same way, I prefer to steam now on a computer than on a mobile phone. I'm playing one game now, I'm totally hooked, but the upgrades are tedious, everything can be bought, but that's the problem. To level up my planes, I would have to steam for about 4 years, 5 or more hours every day - just to farm money and diamonds for upgrades. If I wanted to upgrade using crystals, I would spend for them, and now be careful not to melt, it's a hoot…. yes over 40K – in words FORTY THOUSAND!!!
I've actually finished the whole game pretty quickly, now I'm just playing to collect gold and diamonds to upgrade, the same thing every day... But it's still fun when there's multiplayer.
Lately, I hardly play games on my mobile phone, the experience is a few orders of magnitude better on the PC, and on the phone, when I have to wait somewhere or kill time, I prefer to either read or browse websites...