Spotify is one of the most popular streaming services. However, listeners often use the free version so they don't have to pay a monthly subscription. The downside here are the ads between individual tracks. However, Spotify is testing a feature that would allow users to skip any audio or video ad whenever they want. Spotify sees this as a way to learn a little more about its customers in order to tailor the advertising experience to them. The music platform has been testing the feature for about a month in Australia, but for now we have no idea when it should reach other users.
