The extremely popular work from Epic Games continues to hold the title of the most popular game, and not only on devices with iOS. At first glance, it may seem that the competition has this title in its teeth, but the opposite may be true. Of course, we are not talking about the creators of PUBG or other titles in the battle royale scene. One of the groups that sees the arrival of Fortnite as a positive thing is the well-known Electronic Arts studio. According to them, the operation of this game on the stage is very important and crucial.
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The tricom in the popularity of Fortnite is the almost seamless availability of the title and absolutely barrier-free use. Since it is a Free to Play title, anyone who is interested can download it. This option seems to be very effective for EA, as similar games can be an attraction for more potential players and the subsequent expansion of the global community. Electronic Arts CEO Andrew Wilson likens this situation to the expansion of the virtual world. Since there is probably no player who is interested in only one single title, the demand should gradually increase for other games as well.
Will Fortnite serve as an open door to the global gaming community of the younger generation?
“Our expectations suggest that if Fortnite continues to expand, we will have the opportunity to get our products to a wider range of players. In a little while we have the holiday season, during which we will be launching our new titles. Such a situation can significantly shuffle the cards on the global gaming scene,” noted Andrew.
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This division may seem a bit calculated, but we have to admit that it is. Game titles available across all devices are getting strategically timed arrival dates, something even the casual gamer is sure to notice. You might be wondering what the mobile platform has to do with the team. Many (if not all) representatives and heads of leading game studios are hunting precisely for smartphones, which are currently the most demanded platform at all. RenesancHowever, mobile gaming is still in its infancy, so it's almost impossible to compare top AAA titles with "regular" mobile games.
And what does it help with? MaxIdeally, the creators would make money and EA would then take advantage of it and claim everywhere that there was no interest in Single Player.