Steve Jobs was a figure of great importance to many. Loved and hated, a leader, an inspiration. In his role as co-founder of the company Apple he was famous for his perfectionism, his "uniform" of black turtleneck, jeans and glasses, and the stubbornness with which he got his way in all circumstances. What success tips could Steve give the world?
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Above all, perfection
Jobs spoke fondly of his father, his diligence and craftsmanship. He believed in doing things the right way. It was his father who taught Steve Jobs to emphasize perfection and aesthetics even in places that are not normally seen. "When you're a cabinetmaker and you're making a beautiful chest of drawers, you don't make the back out of plain plywood, even though they're not visible. You know they are there, so you use a beautiful piece of wood. Only when you maintain aesthetics at all times will you sleep well," Jobs once said.
Learn what you love
That Steve Jobs He did not finish his studies at university, it is a well-known fact. The boredom he experienced at the faculty made himonec led him to pursue what he truly loved. He began attending only those lectures that really interested him – he was particularly fascinated by calligraphy, and the knowledge he gained from the courses later inspired him to design fonts for the Mac.
According to Jobs, there was no need to learn something just because it will make you a rich person or because others want you to. He believed that it is important to do what you enjoy in order to become an expert in your field.
Concentration above all
Jobs was able to concentrate in such a way that practically nothing could disturb him. He developed this concentration especially when working on new products, when only a handful of products were being developed at the same time. Thanks to this, he could fully concentrate on small details.
But Jobs' scope was not limited to products. He also paid full attention to his speeches to people, only in a slightly more eccentric way. He could stare at people without blinking, create an unsettling silence, and then deliver a quick and forceful response. It was this unusual focus that helped Jobs convince others of his plans.
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Meetings under control
Ken Segall, author of Insanely Simple, shared an interesting experience with Steve Jobs. He recalls a meeting at the creative agency Chiat/Day. These meetings were usually attended by only a few high-ranking employees.anců Applu, like Jobs, Phil Schiller a Jony IveA woman Segall had never seen before also appeared at the meeting. Steve Jobs He interrupted the meeting shortly after it began and turned to the newcomer with a blunt question: “Who are you?” She replied that she was working on some marketing materials and that she had requested to attend the meeting. “I don’t think we need you here,” Jobs replied curtly, and the meeting continued without her.
Jobs's actions may be criticized, but the basic lesson from this incident is that if something is not absolutely necessary, it does not belong in its place. An example may not only be uninvited guests at a meeting, but also jack in the iPhone or optical drive in ultrabook.
A healthy balance
Christie Williams once said that relationships are like bank accounts: “If you allow people to make more withdrawals than deposits in your life, you will be out of balance and in the red. Know when to close the account.” Jobs was very good at managing his “account.” If someone on his team couldn’t design a computer mouse according to Steve’s ideas, he lost his job and was immediately replaced by a more capable individual. Maybe he wasn’t good enough for his employees.ancsunny under all circumstances, but those that you decided to "ponechat", mostly successfully working in the Apple company to this day. Steve basically made friends with people he knew would help him move forward.
Understand simplicity
Jobs believed in simplicity. But at the same time, he also understood very well how difficult it is to bring simplicity to perfection. He did not allow simplicity to equate to mediocrity or lack of functionality. Jobs's idea of simplicity went beyond simply eliminating items that weren't absolutely necessary. He focused on producing products that were of high quality both in terms of functionality and design.
The customer is always right. Or not?
When was the first one released? iPhone, it was a surprise to many people. Suddenly, a smartphone cameone, which was unlike anything they had ever seen before. Everyone was hoping for an iPod that would make phone calls, Apple but it brought much more – Multi Touch environment, better mobile browser and pleasant design. Customer insight and experience are of course important items for the company, but it is not everything. A significant part of innovation is looking at things from different angles.
Looks matter… and sometimes they don't
Steve Jobs cared about looks. It was known not only from the products, but also at conferences, for example Apple, which Steve would practice over and over until he felt like everything looked absolutely perfect. But there were also times when Jobs was absolutely nestHe cared about what others thought – for example, when he walked around barefoot or when he didn't hesitate to put his feet on the table during meetings.
Distort reality
One of the terms associated with Steve Jobs was the “field of distorted reality.” For Jobs, practically nothing was impossible, even if he often achieved his goals in ways that were not very popular with those around him. Steve Jobs He was also a master at changing the way people perceive things. It's not right to lie to people, but you can convince those around you that your ideas are great.
Getting the best out of people
Steve Jobs was often described as a difficult person to get along with. Some of his supporters, however, argued that he simply wanted to get the best out of people. His goal was to create the best products, and that can only be achieved by working with the best people. There are several ways to get the best out of people – you just have to discover the one that works best for you.
Connected by music
Music played in the history of Steve Jobs and the company Apple very important role. Products and services such as iPod, iTunes, Apple Music, Beats1 or the latest HomeJobs loved the Beatles, and the day their music was releasedonealso available through iTunes, was for Apple very important.
Love your family
Steve Jobs wasn't always the family type. His relationship with his daughter Lisa was a real test for both of them. According to Walter Isaacson, the author of Jobs' biography, the house that Steve shared with his family was relatively normal. It wasn't particularly large – Bill Gates he even once expressed amazement at how "everyone could fit in there" - and Jobs' children also had significantly limited access to electronic devices.
Money = Success?
Steve Jobs Although he was a billionaire, he always claimed that money never motivated him – his motivation was, in his own words, products. Jobs's quote about how he was not attracted to being "the richest man in the cemetery" was also very famous. Success is not just about money – Steve Jobs wanted to change the world.
Quality products
Apple does not make cheap products – it never did. Under Jobs' leadership, the Apple company succeeded in producing products that were simply perfect "from head to toe." A perfect product requires perfect thinking, perfect materials, colors, componenty and software. That's what Jobs was based on.
Even a small thing can make a big difference
People like him Steve Jobs, are very rare. Of course, there are many people who are intelligent, talented, perfectionists - but only a handful of them have the potential to influence those around them the way Jobs did. Steve Jobs Of course, he wasn't perfect and he made a number of mistakes, but he left an indelible mark behind him.
Cook there is something to learn!!!