Apple with the arrival iOS 11 greatly altered App Store and included in the concept sections such as "Apps of the Day", which allow developers to App Store to expose selected applications to the user. According to Sensor Tower analysis, this move was AppThis is a huge benefit to all developers. In the United States, app downloads in these categories have increased by hundreds of percent. Sensor Tower compared app download data for one week in September, when it was launched. iOS 11, and the current week ending April 20.
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For example, the app in the "Game of the Day" section is now downloading about 802% more than in September 2017, the "App of the Day" section is 685% more. Statistics have proven that Apple favored more well-known development companies over small and independent studios. According to Applu applications are selected and edited by the editorial team for selected sections App Store, which ensures high-quality recommendations that are not based solely on the app's rating.
This is what the new one looks like App Store compared to the old one:
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Although applications from companies such as EA, Warner Bros, Disney, Gameloft, Toca Boca, Apple tried to support smaller development companies as well and included their applications in the selections of the day. In 29% of cases, for example Apple in the rubrics, he highlighted an app that didn't even have 10 downloads. Apple In this way, it helped many small studio apps gain visibility. But the biggest ones benefited the most. Of the 15 largest development studios that have their apps in App Store, only two of them did not reach the million download mark for their applications during this period. The best performers were game development studios, which usually have App Store more titles to download.
