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With the chief designer Applol, Jony Ivem, we have already brought you a very interesting interview that he gave to foreign magazines several times, so you really know a lot of interesting things about his life and work. However, if you think that this man will not surprise you with anything anymore, you are wrong. Magazine Vogue  in fact, he gave a rather interesting interview when the well-known actress and model Naomi Campbell asked him about his work.

During the conversation with the dark-skinned beauty, Jony touched on several important topics. For example, he recalled how, as a child, he watched his father at work, who was a jeweler working with silver. Thanks to him, he began to emphasize attractive design, in which every detail must be tightened for a sense of perfection. Naomi then wondered, for example, whether it was true that Jony slept in his room while developing the first iPhone.ancthe floor because he worked really hard on its design. Although Jony did not confirm this directly, he did reveal that in places where the design Apple products is created, spends long months. "I don't know if you can be a good designer if you don't do this," he said. 

The next part of the interview touched on the secrecy of upcoming products and whether Jony has a problem with it. However, he revealed that he has no problem with secrecy around upcoming products. He believes that it is useless to show anything that is not finished. “Ideas are very fragile. When you are not completely sure whether a given thing works perfectly, the whole idea of ​​​​this thing is quite vulnerable. That is why it is better to be careful in this regard. Premature criticism can close the way to something that you definitely want.anc"I deserve it," he thinks. 

Father's values Applu are still up to date 

In the interview, Jony also remembered Steve Jobs, who relied heavily on him when creating new products. Jony remembered, for example, how freely Steve thought and how he did not look at the rules that were perceived as a kind of standard. He was extremely optimistic and enthusiastic during his work. After all, that is exactly what every visionary should be. Jony also tries to look at new employees through “Jobs’ lens”ancto Applu who should work on his teams. “The main thing is how they look at the world and what their values ​​are,” he says, adding, “Steve’s legacy that he left us is his values ​​and a kind of belief in effort, which then translates into success.” 

It is quite clear from Jony's words that Apple he always tries to hold onto Steve's thoughts and follow his ideas. Let's hope that he sticks to this idea as long as possible and does not abandon it even after the departure of the people who personally worked with the father of the apple company. 

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