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Apple Store is undergoing a major change and the company will save customers money as part of this transformation. The company used to organize programs One to One, kde si mohli zákazníci za 99 dolárov zaplatiť lekcie na jeden rok, počas ktorých budú pracovníci obchodu učiť zákazníkov, ako pracovať so svojim Macom alebo iOS zariadením. Službu využívali predovšetkým absolútni nováčikovia, ktorí si kúpili svoj prvý Mac alebo iPhone and they wanted to learn to work with him as quickly as possible. In addition to the training sessions, which usually lasted 30 or 60 minutes, 90-minute group training sessions or 90-minute open training sessions were also available. These later included work with Final Cut Pro, iMovie and other professional programs.

Samotná služba fungovala veľmi podobne ako keď máte svojho osobného trenéra či poradcu, ktorý vám ušije program na mieru. Preto mal každý zákazník vlastný tréningový plán so svojim Macom. V budúcnosti však už ľudia nemusia za tieto programy platiť, pretože budú zahrnuté do bezplatných workshopov, ktoré sa v obchodoch tiež organizujú a na ktoré sa dá prihlásiť buďto priamo na mieste alebo tiež prostredníctvom webovej stránky Applu. Workshops will also undergo a minor change - they will be more accessible, more visible on the site and mainly will be divided into two categories - Discover and Create. While some will serve as lessons where people learn to work with theirs iOS devices, on others they will learn to work with productive tools from the iLife suite or, for example, edit photos in the Photos application. Existing Program Memberships One to One will continue to apply, but Apple will no longer offer new paid programs.

Apple Store One to One

*Source: MacRumors

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