Can you imagine a service similar to this? Apple Music, but instead of songs, you would add movies to your library? Something like that Apple is preparing for his new Apple TV, which according to all information, he should present in a month. But Bloomberg just informed that Apple will not be able to introduce the speculated streaming TV service now, and its debut will be pushed back to 2016.
It is perhaps a little unusual, because Apple it usually presents all the products and services associated with them at once to probably make a bigger impression. But the reason for abandoning the introduction of a streaming internet service for Apple TV is quite simple – negotiations on content with other companies have dragged on and Apple is unable to present the service on eventwhich, according to information, should take place on September 9th.
The biggest problem is again the price, exactly the same as in the case Apple MusicThe company reportedly wants to offer the service for $40 per month, which is an unbeatable price compared to similar services. But Apple he does not want to be generous and only wants better prices from providers who are not willing to offer it.
However, even though Bloomberg added that the new Apple TV will actually be available in September and should offer a full-fledged App Store, touch remote control and of course improved componenty including the new processor. Let's be surprised and probably on September 9th we will hear everything from Tim Cookand others from Appyou.
*source: Macrumors